A new study by the Retail Advertising and Marketing Association reports that mothers with children at home are more likely to use social media than any other average person.
It shows more than 60% of stay-at-home moms are more likely to use Facebook, more than 42% are more likely to use MySpace and nearly 17% are more likely to use Twitter. That’s compared to average adults.
Nearly 94% of the moms surveyed said they seek advice before buying products or services and more than 97% said they give advice on products or services purchased.
Digital 3000 