NEW COURSE ON WOMM

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Seattle University launches a graduate level course on WOMM. This is the second time SU is featuring a course on WOMM modeled from Andy Sernovitz’s book “Word of Mouth Marketing.” WOMMA member Joe Barnes is teaching the course, which also spends a good deal of time on WOMMA’s ethical standards. Read the student blog. For more information contact joeb@storycom.com.

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